Recently, I explored the world of hyper-realistic AI-generated avatars, specifically creating an interactive AI avatar based on my professional background, résumé, and LinkedIn profile using HeyGen cutting-edge technology. My primary goal was to test whether this innovative technology could effectively serve as a pre-screening tool for job interviews and initial conversations with recruiters and hiring
Artificial intelligence is dramatically changing how people discover and engage with content. With zero-click searches and AI-generated answers taking the lead, traditional web traffic models are being upended. This brings a critical question to the forefront: How can marketers stay visible and relevant in this new landscape? In my recent deep dive into this challenge,
Reimagining GTM Alignment with the Bowtie Framework and the Complete Customer Journey In the recurring revenue world, the traditional sales funnel resembles a map that leaves off the second half of the journey. It guides you to the sale—but not through what happens after. And in SaaS or subscription-based businesses, what happens after the sale
